The most expensive sentence in small-business tech: "we'll sort that out later."
I keep meeting Dubai businesses retrofitting privacy notices, consent steps and data-deletion processes under pressure — at triple the cost and none of…
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Ideas for businesses that want less manual work
Articles about websites, automation and tools that save time, written from our projects.
Subscribe via RSSThere's a small padlock in the browser bar, and your customers read it fluently — even…
There's a small padlock in the browser bar, and your customers read it fluently — even the ones who can't name it. When the certificate is missing, the…
ReadAccessibility gets filed under "compliance" and that's a shame, because it's really a…
Accessibility gets filed under "compliance" and that's a shame, because it's really a sales feature. Bigger tap targets help everyone with a cracked…
ReadA website built in 2019 and untouched since isn't "done" — it's overdue for a service.
Sites age like cars. Everything still moves, but things start to squeak: browsers change, phones change, Google changes, and the site that was perfectly…
ReadWhen I look at a website for the first time, I don't start with the design.
I start with three unglamorous questions: 1. How fast does it load on a phone, on mobile data? 2. Can a stranger tell in five seconds what this business…
ReadNobody "waits for a page to load" anymore.
They leave — and they don't file a complaint on the way out. Loading time is the only first impression you can measure: every extra second, a slice of…
ReadIf you hired a salesperson who mumbled, kept the lights off and sometimes didn't open the…
If you hired a salesperson who mumbled, kept the lights off and sometimes didn't open the door, you'd notice by Friday. Your website is that salesperson,…
ReadA page of customer reviews with no replies says more about a business than a bad review…
A page of customer reviews with no replies says more about a business than a bad review ever could. A bad review answered calmly — "sorry we missed the…
ReadA Dubai business owner told me his site "used to be on Google's first page" — past tense…
A Dubai business owner told me his site "used to be on Google's first page" — past tense, said like the weather changed. It didn't change by itself. A…
Read"My business runs on WhatsApp — I don't need a website."
I hear this weekly in Dubai, and I get it: the orders really do arrive on WhatsApp. But watch what customers do before they message you. They search your…
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